Front collection consists of nine wallpapers with sketched patterns and shadows against a white surface to create an illusion of depth and structure. The collection is the work of some of Sweden’s best and most celebrated designers – the Front design group.
“We have long been interested in and worked with magical and trompe l’oeil effects,” says Charlotte von der Lancken from Front. “You could say that we have long been inspired by perception.”
“The designs in the collection originate from the production technique for wallpaper,” says Charlotte, and explains how the process of developing the collection’s nine designs began with the group taking scissors to several rolls of wallpaper.
Front cut, wove and folded paper into shapes that were then sketched. They tried out variations, sought and found shapes that are both discreet enough to remain in the background as wallpaper should, yet at the same time stand out with a hint of three-dimensionality.
Information we may store and collect from youWe may collect and process the following data about you:
IP addressesWe may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted using SSL technology. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
Uses made of the infromationWe use information held about you in the following ways:
If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale to you.
Disclosure of your informationWe may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.
We may disclose your personal information to third parties:
Your rightsYou have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us. Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
Access to informationThe Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee to meet our costs in providing you with details of the information we hold about you.